I have to start by saying that this course has provided the most meaningful and thought-provoking critiques of any class so far at Ryerson, and wins hands-down for Production Course of the year. Both Alex and Steve are insightful about questioning how we approach our work, and the work of others in New Media, and at suggesting alternative approaches along with rationales for them. The level of discussion, feedback and real, applicable suggestions throughout 18 crits has been just amazing. Thanks to both of you for cracking New Media practice and thinking wide open for us! A special thanks to Steve for helping us with arduino, max patching, coding and sensors, all new territory for everyone in our group.

Project Summary
Our project was based on ideas about watching, including notions of both surveillance and voyeurism. Originally we saw this as a rather playful piece that had seriously “spooky” undertones. These undertones were derived from the widespread prevalence and public acceptance of surveillance cameras, the massive amount of online erotica, and the largely invisible co-opted ownership and mining of personal information and content underpinning the explosive growth of social media. Questions about who is watching who and for what purpose have never been so relevant.

We set up 3 cameras to record a performance in a washroom stall, as though the subject was unaware that he was being watched. We were alluding to the pornographic, which was part of our original intention, but we decided to play this down by displaying hot “boarding boys” instead of overt porn. Our intention was to subvert the watching process, by turning the watcher into the watched by turning their own gaze on themselves.
For a more detailed description of the project, please visit this link on my blog.

How did the outcome differ from or correspond to your expectations?
The project turned out to be extremely close to our original conception and intentions. However, there were a few problems we hadn’t foreseen. These included the surprising amount of time, effort and and coding needed to construct and implement what seemed like it would be a fairly simple idea; the apparent lack of clarity in the installation in regards to how people should interact with the work; and the entirely unexpected perception that the projected image of the peephole could be perceived as the toilet, seen from above.
In addition, the sensor, operating via an Arduino, a breadboard and MaxMSP, did not trigger the image swap between the intended still image and the live video feed. In the end this didn’t really matter, because the image from the live feed when no one was interacting with it appeared to be a still image anyways.
Why did the outcome differ or correspond to your objectives?
Part of the difference between the group’s original objectives and the end result, for me, was that my ideas and concerns related to this topic evolved over the 2 weeks we had to work on it. The more I read, the more concerned I became about “privacy” and ownership issues inherent in the use of the internet and social media like facebook. I also researched artists who are using surveillance cameras to reclaim ownership of imagery recorded by pervasive public security cameras.
These ideas didn’t become part of the conceptual development of the piece. By the time the group began to discuss them it was the day before the presentation, so there was not enough time to consider how they might be better reflected in the piece itself. Once we agreed on the original idea, the group’s focus turned toward producing the physical and technological realization of the individual components, rather than further developing its conceptual sophistication.
This was also part of the dynamic in working collaboratively within a group. We divided the physical work once the video was shot, and did not re-focus on evolving or fine-tuning the initial concept. Everyone was taking care of particular aspects of the project, which we brought together in the very last day. In future, I think an ongoing discussion about the concept’s development or evolution should be part of the process, even if only to affirm that there is nothing that needs to be discussed or changed.
In the end though, the piece functioned very much as we originally intended.

The issues around how to interact within the physical space couldn’t be clearly imagined until we had actually set everything up. (Like Marie puts her finger in the peep-hole to see how it looks - nice!) Since we set up the installation in its entirety for the first time less than an hour before the presentation, we had no opportunity to test the presentation with an audience beforehand. I can see that this is critical, and that you can’t assume people will just “get it” the same way that you do. As Steve pointed out, this needs to be done repeatedly, and small changes that may not even appear noticeable in the entire presentation may really improve the final experience of the work.
There was no way that I could have anticipated that the peep-hole might look like a toilet to someone else. However, this observation did provide a valuable warning that people may not see the same things that you do.
What would I do differently?
1. Continue to discuss and clarify the concept as it relates to the presentation while work proceeds on the physical and digital pieces. The concept should drive both the content and presentation methods, not the reverse.
2. Set up and test how the piece works with an uninitiated audience, more than once, if possible. Watch how people use or interact with the space, get responses, and answer and ask questions. Pay attention to scale, layout, navigation and don’t assume anything.
The idea that the peep-hole projected on the wall resembled the toilet bowl hole as seen from above never occurred to us. Just goes to show you don’t know how people will connect things.
3. Make what’s in the peep-hole totally engaging!
The magazine was OK, but this could have been a much bigger pay-off that reinforced the concept in a more meaningful way.
The box could have been bigger, and could have had 2 (or even 3) peepholes, top, side (and bottom?) to echo the 3 camera views in the washroom. The interior could have been divided to provide multiple viewing experiences related to surveillance, voyeurism and use of personal information/content. These could be displayed as porn viewed on a monitor, as a live surveillance camera feed from the washroom, and as a composite of Hollywood or TV clips about “spying” projected within the box. (Jimmy Stewart in Hitchcock’s “Rear Window” comes to mind.) Another option might be showing the YouTube video about Facebook’s perpetual rights to whatever you post there. (see my earlier post on our project for further discussion on this subject).
This is a recent take on things. We certainly didn’t have time to produce 2 or 3 additional works for inside the box. I’m also not sure that the rest of the group would agree with these ideas, so let’s just leave it at a single engaging and more conceptually relevant viewing experience inside the peep-hole.
4. Collaborations can be difficult and complex. Allowing everyone to feel equally invested and represented in the project is a delicate process. Balancing ideas, egos, schedules and workload is no small task. I might try to put more effort into determining what others wanted to do and get out of working on the project and try to articulate that into the common goal.
What did I learn from this process?
1. The importance of the need for clarity around the method of physically engaging with the work.
2. The effort involved in the entire new media process makes considering a more thought-provoking or emotionally engaging experience worthwhile. Once you get people to peep into the box, what is there to further their understanding, broaden their knowlege, raise questions, or engage/entertain them?
Getting the mechanics of everything built, edited and functioning took more time and energy than we put into fine-tuning what should be in the box. We should have resolved all of the content towards the goal of clarifying an idea more than worrying about physically mastering the construction of the hardware, software, video and sound components. However, time was short, and once we agreed on the idea we just forged ahead to get it built. In my opinion, this was our biggest failing, but it is also the easiest thing to remedy.
Strengthening the message that our online viewing and social media habits are supplying content, personal information and preferences that are collected, logged, mined and used to target us for other purposes could make the piece more powerful and engaging. Our predisposition towards “watching” is enabling us to be watched.
3. Just how much time and effort is involved in coding, testing and creating what originally seemed like a simple piece.
4. The need to consider more carefully how people navigate the physical space, and the placement of elements within it, to creative a more cohesive experience. This includes thinking about angles, positions, scale and the physical separation between the elements.

Steve’s comment on how positioning the peep-hole on the top of the box and looking down into it would more closely echo the view of a surveillance camera, as would black and white video footage, is an example of this. However, we were not trying to re-create a surveillance camera’s imagery.
5. Taking the time to set things up and observe how people interact, move and respond needs to be part of the cycling developmental process. It is an essential component of developing the work, and should not be left until the last minute.
6. Just because it’s clear in your own mind what you want people to do in the space doesn’t mean it will be obvious to them.
For example, colour-coding the peephole box to the distinctive colour being projected behind it might have made it more obvious that the box and the projection were connected to each other, and should be investigated as such.
7. While it was not our intent to make the clips look like traditional surveillance footage, the discussion about the difference between voyeurism and surveillance arose. I’m not certain that the piece needs to answer this question to be effective, but in a piece with multiple interior views, as I speculated on above, this could be addressed.

To respond to further to this question, I believe that the difference between the two is based on intent. Voyeurism implies (a possibly guilty) pleasure, whether sexually derived or otherwise. Surveillance is more about security and safety, rather than pleasure for its own sake. The former is driven by gratifying interior motives within the watcher’s psyche. While the need for security is also derived from interior needs for a sense of safety and control, its focus is on exterior elements, such as property or physical boundaries, rather than the interior, personal domain of fantasy or pleasure.
8. Max patch? Arduino? Breadboard? Resistors? Circuits? Random Narrative? Sensors?
These words don’t scare me anymore!
How does new media affect or not affect my practice?
New media will certainly affect my practice, though I’m not yet sure to what extent. I did projections on multiple layers of sheer fabric and multi-dimensional installations in galleries when I graduated from OCAD in 1982, but the only electrical devices involved then were a slide projector and a small fan.
The use of new media tools in installation-based work seems inevitable. These are useful tools whose potential and possibilities are part of the contemporary art-making landscape. Since my work has often been based on evoking the intangible, new media technologies may be very helpful creating environments that can help to do just this.